“A forceful and clear-eyed plan for sales forces to adapt to new realities.”
— KIRKUS REVIEWS
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ABOUT THE AUTHOR
Dayna Williams is an operating executive with more than two decades in go-to-market, sales, and customer organizations—from Fortune 1000 sales performance consulting to executive leadership roles in assessment and services businesses.
She wrote The Diligence Fix after years of watching the same pattern repeat; growth efforts that stalled not from lack of ambition, but from missing operating discipline. The book examines how clarity, judgment, and consistent execution create the conditions for durable performance.
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A must-read for sales leaders who are ready to stop reacting to growth pressures and start building a stronger foundation.